Ace at the Beach

Brand Identity and Semi-Custom Website

Industry
Lifestyle Influencer

Creative Direction
Authentic, Adventurous, Trustworthy, Kind


About Ace at the Beach

Take the trip, drink the spritz. 🌴

Meet Ace at the Beach, a lifestyle brand created by Alden Easter-Lopez: content creator, agency co-founder, and coastal enthusiast. She shares travel tips, local gems, and everyday moments that make life feel a little more relatable and a lot more golden.

With a tone that’s both refined and relaxed, Ace at the Beach blends personal storytelling with purposeful curation—meant to inspire, inform, and connect. I worked with Alden to bring fresh energy to a brand that’s been inspiring others since 2011.

In Surf We Trust developed a bold visual identity and a clean, inviting website that reflects the evolution of her work. The vibrant color palette and palm tree elements capture the heart of the brand, offering visual reminders to slow down, look up, and find joy in the everyday. The aesthetic, content-forward site is warm, editorial, and welcoming to the modern content consumer.

The new digital home of Ace at the Beach is ready to help you take the trip, drink the spritz, and enjoy every moment of it.

Visit the Website

“Working with In Surf We Trust was the best experience! I could go on and on! I loved how detailed the process was and also how easy it is to work with Breezi. I recommend her to anyone who needs a website or brand update. Truly had a seamless experience with an amazing end result. My branding is so me, and I LOVE it! I felt like Breezi understood my vision even better than I did.”

Alden Easter-Lopez

Video Portfolio

Shop My Integration

LTK Integration

Color Palette

Azure

Capri

Tan Lines

Head in the Clouds

Aperol Spritz

Aperol Spritz

Are you interested in website design?

I’d love to meet you and learn about your business or brand! Fill out my client application form and let’s get started.

Let’s get started

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